9+ What is Insurance Twisting? A Clear Definition

insurance definition of twisting

9+ What is Insurance Twisting? A Clear Definition

This unethical practice involves an insurance agent inducing a policyholder to cancel an existing insurance policy and purchase a new one, often from the same agent or company. The replacement policy may not offer any significant benefit or may even be less suitable for the policyholder’s needs. A common example is an agent persuading a client to surrender a life insurance policy with accumulated cash value to buy a new policy, even if the new policy’s benefits and costs do not justify the change.

The primary consequence of such actions is financial harm to the policyholder. They may incur surrender charges on the old policy, face increased premiums on the new policy, and potentially lose valuable benefits or coverage that were present in the original policy. Historically, regulations have been implemented to protect consumers from such manipulative sales tactics, ensuring agents act in the best interest of their clients and provide accurate information about policy changes.

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What is Insurance Twisting? Definition & More

twisting in insurance definition

What is Insurance Twisting? Definition & More

The unethical practice of inducing a policyholder to cancel an existing insurance policy and purchase a new one from the same or a different insurer is a serious issue in the insurance industry. This action is typically motivated by the agent’s or broker’s desire to earn a new commission, often at the expense of the policyholder’s financial well-being. An example would be an agent persuading a client to surrender a whole life policy with significant cash value accumulation to buy a new, similar policy, without demonstrating a tangible benefit to the client beyond the agent’s commission.

The significance of understanding this manipulative tactic lies in protecting consumers from potential financial harm. Such actions can result in the loss of accrued benefits, increased premiums, and new surrender charges, ultimately diminishing the value of the individual’s insurance coverage. Historically, regulations have been implemented to deter this behavior and ensure fair practices within the insurance marketplace, emphasizing transparency and the client’s best interests.

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